It’s good to map out a content strategy and keep providing value over time.

Yours
John

I really appreciate the meaningful conversation about twitter that you’ve sparked here. I haven’t seen these “rules” so well articulated yet. I think that it’s just as important to think about the environment you’re posting in as much as the post you create (in fact I think the environment greatly determines the content.)

Your rules articulate some important differences between twitter and other social networks. I have found facebook good for connecting with people I’ve actually met, while “Twitter is a different social network than others. The stream is live and real-time. The level of connection is deep. The feel of an actual meeting is present.”

“Tweets are shown in Google searches and also the Twitter username so you can use it for SEO purposes.”
– Some people try to seperate SEO and social networking. I think that the two are deeply connected and that it’s important to understand both and make sure that you’re tweets / posts help you achieve our seo goals–keywords aren’t just for google search spiders, they also help you connect with your audience.

“approach more closely to real life: you make friends (preferably influential users on your market – you can do this by first establishing a contact on their blogs) and talk to them (talk like you do in real life: small talk combined with technical things – keep it real). Those discussions will draw attention on you from the people that are following your friend”
– Totally agree, this is what I’m doing right now by commenting on your blog and guess what? I find it really helps me establish deep connections with people.

“if someone searches for help offer some free short tips/suggestions.”
- Always good. As the CEO of Secretary in Isreal said, “don’t be worried about giving too much away for free. if people want to do something on their own they’re going to do it.”