How do you become part of the conversation (on social networks)?

- Listen. Always pay attention to what people are talking about your niche market. You can set up alerts for that.
- Interact. You are on social networks to build trust around you. So, after you listen to people’s problems interact with them and try to offer them a solution
- Listen some more. See if your actions were successful.
- Provide quality. Be a constant provider of quality information: either we are talking about content or suggestions (tips, advices)
- Be ready to manage a crisis. You have to expect that not everyone would like you. So, if someone talks bad things about you, it would be a good thing to have an already thought plan on how to react.
- Be the starter. Sometimes you should be the one that starts a conversation.
- Don’t talk bad things about someone: eventually it will turn against you
- Be sincere. This is valid on all social networks. If you are planning to post direct sales make it clear in your profile. Otherwise people will start to ignore you.
- Never spam.
- If you are entering a conversation don’t do it just like that: add something to it.
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