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Tag Archive: Google Analytics

Google Analytics: Use Custom Reports to Better Understand Your Website

Custom reports are a very useful feature from Google Analytics. I use it all the time but I don’t actually create the report. I don’t want to overcrowd my data. I just go and set different reports for preview only and this offers me enough information. When to use Custom Reports I’m using Custom Reports…

Google Analytics: Improve the Site Functionality by Setting Goals

If you ever wondered about goals in Google Analytics, about how to set one up and why would you do it, here is some info on that. I’ll assume you have Google Analytics installed on your website and this is not the first time you hear about it. It’s going to be basic operations that…

SEO Tips: Rankings that Send you Traffic is What Matters

It’s all about conversion. Everything that we do on our websites has to have one great goal: conversion. It really doesn’t matter what type of conversion, as long as it exists. For example you may aim to have comments (as conversion for a certain page), or have people on each page more than 5 minutes,…

How To Use Advanced Segments in Google Analytics

Using advanced segments in Google Analytics is something that you must consider if you are interested in how your web sites performs and how to improve the quality of traffic. The way I use advanced segments is to improve traffic that has high bounce rates or from people that spend less than 1 minute on…