Twitter Tips: You are what you tweet

You, as a human, know very well that everything you do in real life is what defines you as a person: the way you dress, the way you speak, the things you read (or the things you don’t read), how is your house (clean, dirty, organized), what kind of friends you have, what movies you watch, what music you prefer and the list could go on. If you ask a kid on the street he knows that depending on what he does people will see him differently. Even a kid knows this stuff.

Then, why grown up people don’t realize this when going online. And I think that there is a place where this kind of things are most obvious: Twitter. It must be because of the way Twitter is build: because of the way you interact with your friends/followers. The possibility to interact almost in real-time with people around the globe makes us loose the sight of our goals sometimes. Now, I don’t want to get me wrong here: I’m not saying that you have to be a robot and tweet only technical stuff or your-niche-market-related-stuff. But I’m suggesting the fact that to much of side-talking or not-relevant-to-your-profile-tweeting can affect your presence on Twitter.

You are what you tweet. Why? Because it’s the first thing I’ll see when “we’ll meet”. Ask yourself the question: why I’m using Twitter and what do I hope to obtain by using it? If you have an answer then start thinking to what you tweet. If you have a goal and you think you can achieve it by using Twitter then what you tweet has a great importance.

What I’m saying here is for those that are using Twitter as a way to leverage their business or their brands or them as authority persons in some niche market or they just have a defined-goal, because for this people Twitter is a tool that is used to increase awareness and web exposure. Having a plan helps, but it’s not enough. You also have to implement it (stick with it), track results and then make adjustments.

This  is my advice for you: think about what you’re tweeting, especially if you plan to achieve some goals by using Twitter.

Let me know what you think about this? How much do you think you can afford to tweet small things and not lose the interest of your followers?